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SEO Guide

What is URL Structure?

URL structure is how your web addresses are organized and formatted. Clean, descriptive URLs help users and search engines understand your pages.

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Table of Contents

What is a Good URL?

A good URL is short, readable and descriptive: site.com/seo-guide beats site.com/p?id=12345.

URL Best Practices

Use words, not IDs or random strings.
Include the target keyword.
Use hyphens between words, lowercase only.
Keep them short and logical.
Avoid changing URLs unnecessarily.

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Frequently Asked Questions

Do URLs affect SEO?

Mildly — clean URLs help understanding and clicks.

Should I change existing URLs?

Only if necessary, and always with 301 redirects.